From Awareness to Action: Making Wellness Part of Company Culture
Make health part of the everyday—not just the awareness month.
Launching a health campaign during Nutrition Month or Mental Health Awareness Week is a great start—but what happens after the posters come down and the emails stop? For SMEs to create real impact, wellness must move from a seasonal effort to a sustained part of company culture.
Wellness is not just about programs—it’s about daily habits, leadership alignment, and consistent reinforcement.
Why Awareness Alone Isn’t Enough
One-off events raise visibility, but they rarely lead to behavior change. Without follow-up, employees may forget key messages, revert to old habits, or miss out on available benefits. Lasting impact requires turning awareness into ongoing support systems.
How to Embed Wellness into Everyday Culture
1. Set Clear Wellness Goals for the Year
Include targets in your HR strategy, such as APE completion rates or reduced sick leaves
Make wellness part of performance reviews—not as a metric, but as a shared priority
2. Keep the Conversation Going
Use monthly themes (hydration, sleep, stress, nutrition) as conversation starters
Share short health tips via internal chat groups, bulletin boards, or email
3. Leverage Your HMO Tools
Promote digital tools like SmilePH and Doctor Anywhere to normalize regular check-ups and mental health consults
Remind employees of preventive care services already included in their plan
4. Celebrate Participation
Recognize teams or individuals who join health activities, complete APEs, or attend wellness sessions
Provide small incentives or shoutouts in internal meetings
5. Train Managers to Be Wellness Ambassadors
Encourage supervisors to model work-life balance and healthy behavior
Equip them to spot signs of burnout or health-related disengagement
What Consistent Wellness Looks Like in SMEs
One manufacturing SME in Bulacan transitioned from yearly health fairs to quarterly wellness themes. Within 12 months:
✅ APE completion rates rose by 50%
✅ Sick leave frequency dropped by 23%
✅ Employees reported better energy and engagement in their work
Make Wellness a Constant, Not a Campaign
Let Purple Cow help you turn good intentions into lasting wellness with tools, add-ons, and strategies designed to support your team all year long.
